{"id":64961,"date":"2026-01-20T11:44:40","date_gmt":"2026-01-20T16:44:40","guid":{"rendered":"https:\/\/alumni.cornell.edu\/cornellians\/?post_type=classified&#038;p=64961"},"modified":"2026-01-20T11:44:41","modified_gmt":"2026-01-20T16:44:41","slug":"elevate-your-brand-strategy-story-and-search-2","status":"publish","type":"classified","link":"https:\/\/alumni.cornell.edu\/cornellians\/classifieds\/elevate-your-brand-strategy-story-and-search-2\/","title":{"rendered":"Elevate Your Brand: Strategy, Story, and Search"},"content":{"rendered":"<p>RDLB and 1nessAgency.com partner with founders, executives, and investors to build brand capital as a measurable driver of enterprise value.<\/p>\n<p>At the center of this work is BrandCapital360.com\u2014RDLB\u2019s operating framework for assessing, shaping, and activating brand as an institutional asset. The platform is designed for moments that matter: growth inflection points, capital formation, M&amp;A, leadership transitions, and portfolio repositioning.<\/p>\n<p>RDLB\u2019s Brand Workshop, developed by founder Ricardo De La Blanca (a fellow YPO member), helps leadership teams clarify strategic narrative, align internal and external stakeholders, and articulate a story that withstands investor, customer, and market scrutiny.<\/p>\n<p>1nessAgency extends this work into execution\u2014building owned, compliant, and performance-driven growth systems across search and digital demand capture. The focus is not marketing outputs, but durable visibility and infrastructure that compounds over time and supports long-term value creation.<\/p>\n<p>Together, RDLB and 1nessAgency operate as a brand capital and growth platform for companies that view narrative, credibility, and visibility as strategic assets\u2014not marketing line items.<\/p>\n<p>If your company\u2014or portfolio\u2014would benefit from sharper positioning, stronger credibility, and growth aligned to enterprise outcomes, we\u2019d welcome the conversation.<\/p>\n<p>Learn more at brandcapital360.com or <a rel=\"noopener noreferrer\" target=\"_blank\" href=\"https:\/\/www.rdlb.nyc\/\">RDLB.nyc<\/a>, or contact &#x6a;t&#64;&#114;&#x64;&#x6c;&#x62;&#46;&#110;&#x79;&#x63;.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>RDLB and 1nessAgency.com partner with founders, executives, and investors to build brand capital as a measurable driver of enterprise value. At the center of this work is BrandCapital360.com\u2014RDLB\u2019s operating framework for assessing, shaping, and activating brand as an institutional asset. The platform is designed for moments that matter: growth inflection points, capital formation, M&amp;A, leadership [&hellip;]<\/p>\n","protected":false},"featured_media":0,"template":"","meta":{"alumni_hub_syml_posts":[],"classified_submitter_name":"James Tannahill, MBA \u201924","classified_submitter_class_year_and_degree":"","classified_submitter_relation":"Partner","footnotes":""},"classified_category":[659],"class_list":["post-64961","classified","type-classified","status-publish","hentry","classified_category-services"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Elevate Your Brand: Strategy, Story, and Search - Cornellians | Cornell University<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/alumni.cornell.edu\/cornellians\/classifieds\/elevate-your-brand-strategy-story-and-search-2\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Elevate Your Brand: Strategy, Story, and Search - Cornellians | Cornell University\" \/>\n<meta property=\"og:description\" content=\"RDLB and 1nessAgency.com partner with founders, executives, and investors to build brand capital as a measurable driver of enterprise value. 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