How We Underestimate Our Power of Persuasion, and Why It Matters<\/em>. Drawing from her own studies as well as those of colleagues, she explores how people impact each other\u2019s choices and preferences, even when neither party realizes it. \u201cThis revelation can be both empowering and sobering,\u201d she writes. \u201cOn the one hand, it means that having influence is in many ways easier and less extraordinary than we can imagine…. On the other hand, this also means that there have likely been times you influenced someone else unintentionally, in ways you may even wish you hadn\u2019t.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"Drawing from her own studies as well as those of colleagues, ILR professor and social psychologist Vanessa Bohns explores how people impact each other\u2019s choices and preferences, even when neither party realizes it.<\/p>\n","protected":false},"featured_media":3758,"template":"","categories":[],"tags":[],"cornell_author":[],"cornell_year_book":[],"class_list":["post-3241","book","type-book","status-publish","has-post-thumbnail","hentry"],"yoast_head":"\n
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